Info Edge India has invested R5 Cr in Happily Unmarried Marketing Private Limited for about 25% stake through optionally convertible cumulative redeemable preference shares.
Founded in 2003 by Rahul Anand and Rajat Tuli, Happily Unmarried makes fun products, do music festivals, and lately have been doing a lot of projects involving branding, communication, interiors, marketing all rolled into one.
FirstCry, an online baby products retailer operated by Brainbees Solutions Pvt. Ltd has decided to buy Mahindra & Mahindra Ltd., operated baby-care business BabyOye in a cash-and-stock deal. The deal will help FirstCry to expand its business through an omnichannel strategy in the rapidly growing segment.