Info Edge Invests In Happily Unmarried
Info Edge India has invested R5 Cr in Happily Unmarried Marketing Private Limited for about 25% stake through optionally convertible cumulative redeemable preference shares.
Founded in 2003 by Rahul Anand and Rajat Tuli, Happily Unmarried makes fun products, do music festivals, and lately have been doing a lot of projects involving branding, communication, interiors, marketing all rolled into one.
The brand has tied up with designers from established design houses and many other places to create unique and quirky products.
Happily Unmarried creates many lifestyle products like decor items, mugs/glasses, stationery, t-shirts, home and kitchen items, bags and accessories, lamps etc. The company sells it product through offline stores in India, U.K and France. It has now plans to expand its online business through its website www.happilyunmarried.com.
Earlier in October, Info Edge acquired the business of TooStep Consultancy Private Limited on slump sale basis. It invested additional R12.86 Cr in Zomato, which is engaged in the business of providing advertising, ratings and reviews for restaurants.
Info Edge owns and manages - Naukri.Com, Jeevansathi.Com, 99acres.Com, Shiksha.com apart from Quadrangle, an offline executive search firm and Naukri Gulf. Info Edge also owns Brijj.com, a professional networking site and Allcheckdeals.Com, a real estate brokerage firm.
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KVEZAR VIEW
| Date | Transaction | Type | Buyer | Size ($mn) |
|---|---|---|---|---|
| 2012-11-07 | Happily Unmarried - Info Edge | M&A |
Info Edge India Limited |
0.92 |
| Date | Type | Buyer | Target | Size ($mn) | State |
|---|---|---|---|---|---|
| 29/04/2013 | M&A | Future Ventures India Limited | KFC Shoemaker Private Limited | - | Completed |
| 22/01/2013 | M&A | Four Cross Media | The American Swan Lifestyle Company Private Limited | 7.43 | Completed |
| 15/01/2013 | M&A | KPR Mill Limited | Jahnvi Motor Private Limited | - | Completed |
| 07/11/2012 | M&A | Info Edge India Limited | Happily Unmarried Marketing Private Limited | 0.92 | Completed |
Company | ||||
| Name | Promoters | Office | Competitor | Website |
|---|---|---|---|---|
| Info Edge India Limited |
Sanjeev Bhikchandani Ambrish Raghuvanshi Hitesh Oberoi Surabhi Motihar Bikhchandani |
Ground Floor, GF-12A, 94, Meghdoot, Nehru Place |
People Interactive India Private Limited Monster.com (India) Private Limited Jobstreet.com India Private Limited People Infocom Private Limited |
http://www.infoedge.in |
| Happily Unmarried Marketing Private Limited |
Rajat Tuli Rahul Anand |
C 62/3, Okhla Industrial Area, Phase 2 | http://www.happilyunmarried.com | |
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