Online Jewellery Store BlueStone.com Raises $5 MN VC Funding
Online jewellery store BlueStone.com, part of Jewels Online Distribution India Private Limited has raised $5Mn from Accel Partners and Meena Ganesh, CEO & MD of Pearson Education Services.
Founded by Vidya Nataraj and Gaurav Kushwaha (CEO of Chakpak, an online entertainment portal), BlueStone offers latest jewellery designs online. It provides international third-party laboratory certification of all its products. It also offers an attractive 30-day money-back guarantee to reinforce confidence and trust.
BlueStone caters to Indian consumers by providing access to a large variety of selected international designs.
Founded in 1983, Accel Partners is a global venture capital firm with offices located in Silicon Valley, London, and India. It typically makes investments in internet technology companies.
Accel Partners India investment includes Ace Creative Learning, Babyoye.com (Nest Childcare Services Private Limited), Exclusively.in, Probe Equity Research Pvt Ltd, LetsBuy.com, among others.
Last year in June, Tiger Global Management LLC invested $6 Mn in Caratlane Trading Private Limited, which runs online diamond and jewellery portal, Caratlane.com.
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KVEZAR VIEW
| Date | Transaction | Type | Buyer | Size ($mn) |
|---|---|---|---|---|
| 24/01/12 | Bluestone.com - Accel Partners, Meena Ganesh | Venture Capital | Meena Ganesh | 5.00 |
| Date | Type | Buyer | Target | Size ($mn) | State |
|---|---|---|---|---|---|
| 17/02/12 | Private Equity | Updata Partners | July Systems and Technologies Private Limited | 15.00 | Completed |
| 16/02/12 | Venture Capital | Naya Venture | Global Outlook Private Limited | 2.00 | Announced |
| 15/02/12 | Private Equity | Norwest Venture Partners | Manthan Software Services Private Limited | 15.00 | Completed |
| 15/02/12 | Venture Capital | Rajan Anandan | ReachAccountant.com | - | Completed |
Fund |
||||
| Name | Corpus | Target Sector | Website | KeyContact |
|---|---|---|---|---|
| Accel Partners | IT/ITES/Technology Media |
www.accel.com | Anand DanielPrateek DhawanNerraj BhardawajPradip Kumar MajumdarPrashanth PrakashAbhishek GoyalVijaysai PatnaikPradip Kumar MajumdarGagan KumarSubrata MitraPrashanth PrakashAnand DanielAbhishek GoyalNeeraj BharadwajPrateek DhawanVijaysai Patnaik | |
Company |
||||
| Name | Promoters | Office | Competitor | Website |
|---|---|---|---|---|
| Jewels Online Distribution India Private Limited | Gaurav Singh Kushwaha Vidya Nataraj |
# 7, First floor, 1st Main, next to Bank of Maharashtra, Service Road off 100 ft Road, Domlur 2nd Stage, Indiranagar | www.bluestone.com | |



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