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Cox And Kings May Acquire UK Travel Firm Holidaybreak

By : Charmi Gutka | 27 July 2011

Cox And Kings Limited is planning to buy UK-based travel company Holidaybreak Plc.

Holidaybreak is valued at 225.24 Mn pounds based on its Monday's close of around 365 pence on London Stock Exchange.

Cox & Kings has made an indicative all-cash offer of 432.1 pence a share, representing a premium of 18% to the stock's Monday close, which would value the firm at 270 Mn pounds (Rs.1900-2000 Cr).

Holidaybreak is being advised by Citigroup, while Nomura is advising Cox And Kings on the deal.

Transaction Reference: Economic Times


Another travel company, TUI Travel, was initially rumoured to be a potential bidder. Its management has, however, ruled out making an approach.

Holidaybreak provides residential outdoor education and adventure trips, educational travel tours.

It operates in four divisions - Education division offers residential outdoor education and adventure trips for school chidlren under 'PGL', 'NST', 'EST' brand; hotel breaks division provides domestic short break packages under the 'Superbreak' and 'Bookit brands'; adventure travel division offers adventure tours under the 'Explore' and 'Djoser' names and language travel and gap year trips under 'Travelplus' name; and camping division provides outdoor family holidays in mobile-homes and luxury tents on third party owned camp-sites in Europe under 'Eurocamp' and 'Keycamp' names.

Last month, Holidaybreak sold its West End Theatre Bookings Ltd. unit for 10.9 Mn pounds ($17.9 Mn) to repay debt of 148.8 Mn pounds.

Holidaybreak reported half-year revenues of 140 Mn pounds with pre-tax loss of 19.2 Mn pounds.

Mumbai-based Cox and Kings Ltd, operates through four verticals - leisure travel, corporate travel, visa processing and foreign exchange. It currently has 80 franchise sales outlets in 44 locations across India.

In 2010, it raised $65 Mn via GDR to fund its expansion and acquisitions.

Recently, Cox and Kings through its Singapore subsidiary has acquired stake in US-based travel company Radius. In Nov'08, it acquired Australia-based Tempo Holidays for about $25 Mn. The acquisition was funded by internal accruals and offshore debt from Axis Bank.

It also acquired Australia-based travel and tour operator MyPlanet and Bentours Australia in Dec'09.

The current market cap of the company is Rs.2,689 Cr and for FY2011, it posted total revenue of Rs.252.92 Cr with PAT of Rs.76.72 Cr.

This year in February, MakeMyTrip.com acquired 79% stake in Singapore-based travel agency Luxury Tours & Travels Pte Limited (LTT) for $3 Mn.

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KVEZAR VIEW

  DEAL TRACKER FOR
DateTransactionTypeBuyerSize ($mn)
27/07/11  Holidaybreak - Cox And Kings M&A  Cox and Kings Limited  510.00 
 
  Recent Transactions In The Sector
DateTypeBuyerTargetSize ($mn)State
17/05/12   Private Equity   Looking For   Cox and Kings Limited   140.00   Planned  
14/05/12   M&A   Expolanka Holdings Plc   Akquasun Holidays India Private Limited   0.93   Completed  
03/05/12   M&A   MakeMyTrip India Private Limited   D Pauls Travel and Tours Limited   -   Rumor  
23/04/12   M&A   MIH Group   Tek Travels Private Limited   -   Completed  
 
  Profiles

Company

NamePromotersOfficeCompetitorWebsite
Cox and Kings Limited  LIZ Investment Private Limited
Sneh Sadan Graphic Services Private Limited
Kubber Investment (Mauritius) Private Limited
A B M Good  
Turner Morrison Building, 16 Bank Street, Fort,Mumbai-400001. Maharashtra, India.   Thomas Cook India Limited
Kuoni Travel (India) Private Limited  
www.coxandkings.com
  Advisor
    Nomura Financial Advisory and Securities (India) Private Limited  
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