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Capital Foods To Buy Pune-based Chordia Food Products

By : Jarna Gandhi | 18 February 2010

Future Ventures is in talks to buy Chordia Foods Products Ltd through its FMCG company- Capital Foods Ltd to achieve a sales target of Rs 1000cr in the next 3 years.

With Chordia's market cap of Rs 15cr, the deal size could be between Rs 25-30cr.

Future Group is already in talks with Capital Foods and Chordia Foods to set up two food parks in Pune and Hosur for making processed foods.

Chordia Foods founded as a cottage industry by Hukmichand Chordia in 1960. The company, which is now listed on BSE, manufactures food products like pickles and grounded spices, marketed under the brand name'Pravin'. It operates a food park at Shirwal, 55 km from Pune.

Capital foods manufactures and sells food products such as noodles, instant mixes etc under the brands Ching's Secret, Smith & Jones, Mama Maria, Raji and Kaeng Thai.

Future Ventures holds 33% in Capital Foods which was acquired in 2006 through its PE fund Indivision India Partners for around Rs 25-30cr. Khana Khazana chef Sanjeev Kapoor holds 10% and the rest is held by Ajay Gupta who is the promoter of the company.

Future Group already owns Tasty Treat, Premium Harvest and Fresh & Pure brands in the foods space.

Last week, Capital foods announced its plan to buy all brands of Chef Sanjeev Kapoor to introduce a new line of products in the ready-to-eat segment, frozen foods, jams, pickles and papads. S anjeev Kapoor has also joined the BOD of Capital Foods.

Transaction Reference: Financial Express


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KVEZAR VIEW

  DEAL TRACKER FOR
DateTransactionTypeBuyerSize ($mn)
18/02/10  Chordia Foods- Capital Foods M&A  Capital Foods Limited  3.20 
 
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  Profiles

Company

NamePromotersOfficeCompetitorWebsite
Capital Foods Limited  Ajay Singhal   C-16, MIDC, AMBAD, NASIK, MAHARASHTRA-422010   Kohinoor Foods Limited
MTR Foods Private Limited
ADF Foods Limited
Temptation Foods Limited  
www.capitalfoods.co.in
Chordia Food Products Limited  Hukmichand Chordia   PLOT NO 399/400 S NO 398 TAL. SHIRWAL VILLAGE - SANGVI SATARA SATARA- 412801 Maharashtra   MTR Foods Private Limited
Ushodaya Enterprises Private Limited
MDH Limited
Kissan Foods Limited  
www.chordia.com
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- Posted by bags
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2 October 23, 2010
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- Posted by bags
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3 February 18, 2010
12:28 PM
Hi,
CFP is a 11 crore market cap company that has been around for a long while.However, the following may be the growth drivers for the company going forward.
1) Domestic increase in processed food consumption.
2) Company increasing the geography of its current products.
3) Company coming out with new products.
4) The growing export opportunities for the Indian firms
5) Mega Food park
m3 real

- Posted by lucy
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